Tips to improve your email list
A well-managed email list can convert at a multiple that greatly exceeds other mediums. That's why managing your list well and providing valuable content to list members is essential. The most recent expert panel from the Forbes Communications Council has 11 tips to improve your email list, and my advice on relevant content is at number 11.
You can read the article at Forbes here: 11 Tips To Improve Your Email List And Get The 'Right' People.