Smart ways to leverage user-generated content
User-generated content such as customer reviews, comments, and other feedback is an important resource that can positively impact your SEO and conversion rates.
Featuring and re-using this user-generated content across multiple channels can help your audiences solve their problems and bring more brand awareness.
I was selected to participate in an expert panel discussing 11 Smart Ways Marketers Can Leverage User-Generated Content. You can read this online at Forbes.